Comments on: Blog - Place to find people in trouble http://boffboff.net/2007/10/03/blog-place-to-find-people-in-trouble/ Not just another WordPress weblog Tue, 06 Jan 2009 01:50:45 +0000 http://wordpress.org/?v=2.6.2 By: Joanne http://boffboff.net/2007/10/03/blog-place-to-find-people-in-trouble/#comment-10355 Joanne Sun, 07 Oct 2007 04:34:58 +0000 http://boffboff.net/blog/2007/10/03/blog-place-to-find-people-in-trouble/#comment-10355 Thanks a lot for the info & tips =) Thanks a lot for the info & tips =)

]]> By: Praveen Rajan http://boffboff.net/2007/10/03/blog-place-to-find-people-in-trouble/#comment-10286 Praveen Rajan Wed, 03 Oct 2007 15:34:37 +0000 http://boffboff.net/blog/2007/10/03/blog-place-to-find-people-in-trouble/#comment-10286 I believe, large organisations that have originated from traditional money-making businesses will definitely benefit from new media initiatives. However, it's important to tie this in with segment marketing. Blogs never existed when I was 12, but it is already part and parcel of a kid's life today. Similarly, it will probably never appeal to the older generation that in many cases have a larger share of the disposable income. Speaking of banks, Wells Fargo has a series of blogs that they use to connect with their customers in various segments. Definitely worth a look: http://blog.wellsfargo.com/ Don't think it's too far fetched to see Malaysian banks with blogs in the near future, perhaps even this year. First one to reach that line won't be a winner, but will definitely leap frog the competition. I believe, large organisations that have originated from traditional money-making businesses will definitely benefit from new media initiatives.

However, it’s important to tie this in with segment marketing. Blogs never existed when I was 12, but it is already part and parcel of a kid’s life today. Similarly, it will probably never appeal to the older generation that in many cases have a larger share of the disposable income.

Speaking of banks, Wells Fargo has a series of blogs that they use to connect with their customers in various segments. Definitely worth a look:

http://blog.wellsfargo.com/

Don’t think it’s too far fetched to see Malaysian banks with blogs in the near future, perhaps even this year. First one to reach that line won’t be a winner, but will definitely leap frog the competition.

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